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Here is something people new to Internet marketing wonder about all the time. They ask me, “Since I first started an AdWords campaign, I don’t know how many clicks I’m going to get. What’s the most expensive CPC (cost per click) that I should be willing to pay for a product that has a $50 profit, or is there some way to figure that out?”

You know what I tell them? “$49.99, if you get 100% conversion.” But we know that’s not going to happen right away in the Internet marketing world. So, the highest you should pay right now is however much you’re willing to flush down the toilet and never see again. Does that make sense?

But maybe it doesn’t. Maybe you’re really new to AdWords and Internet marketing in general, so let’s make this really simple. How much money can you afford to lose a day, and for how many days, until you make this profitable?

If you’re thinking to yourself, Nothing, then you don’t want to be doing AdWords as a source of traffic. There are many other ways to accomplish traffic generation in Internet marketing, and a lot of them are free.

But let’s say you’re willing to spend some money, but just not flushing hundreds of dollars down a day. Decide how much money you can flush down the toilet a day. If you had to open up your wallet and put a bill into your toilet and flush it, how much could you flush a day until you made this profitable, off the top of your head? Could you do $5 a day? Well, then the first thing you do is to set your daily budget at $5.

The thing to remember there is that depending on how much the daily spending number goes in, is how many impressions there are. You may not have enough potential to burn so that the ad is circulated enough to get impressions and click-throughs or you won’t really know how well your ad is going to do. So you do that for what, a week? And you only spend $2 a day. You can waste $5, so that’s an extra $3 a day times seven days that you can afford to spend. So maybe raise it up to $8 for the next seven days.

Find that sweet spot to where your ad is being circulated. It’s a slow process, but you have to keep tweaking. Let me recommend something to you that will be of great benefit if you’re serious about learning AdWords — Perry Marshall’s e-book, The Definitive Guide to AdWords. I would follow it. I would just go for it and see what happens. Just don’t spend more than you can afford to flush.

It’s kind of a cloudy answer, but that’s the truth. You only spend as much as you can afford to flush with paid advertising. Then once you hit it, you’re excited. Sometimes you get it in the first day, and sometimes it takes you a year. That’s the deal. It depends on how quickly you’re willing to change things and move on, and never slow down or get depressed about it.

That’s really the main key, is never, ever giving up on it, but don’t over-extend yourself to the point where you’re not going to be able to pay rent or something. A lot of new Internet marketing people have made that mistake. Your Internet marketing business will just fail if you do that. So, stick to some conservative wisdom, and use AdWords from that vantage point. Make sense?

Tellman Knudson, CEO of OvercomeEverything, Inc., is a master list builder and well-known for his List Building Club. Tellman teaches students how to build a successful online business. Create your successful business from his step-by-step videos at: https://www.sendaemailaday.com/lbc

 Disabled Veterans Teleseminar Training Series 

 To Your Success

List Pros

Rick Burdo

https://www.sendaemailaday.com

(Send a email aday to help out Our Veterans everyday)

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Rick here!

Making AdWords
Work for Your Business :

Enjoy!

People often ask me, “I started an AdWords campaign, but have no idea how many clicks I’m going to get, what it’s going to cost, or what’ kind of cost-per-click (CPC) I should be looking for. So, let’s say I have a product that gets me a $25 profit. What should that CPC be?”

Want to know what I say? “Oh, $24.99, but that’s only if you’re getting 100% conversion.” That’s not going to happen in the Internet marketing-verse, right off the bat, though is it? So, what should you be willing to spend? What are you willing to just take a flush down the drain. Doesn’t that make sense?

Maybe it does and maybe it doesn’t because you’re new to Internet Marketing and to AdWords. But we can make this more clear. When it comes to AdWords, you have to decide how much your business can afford to lose every day, and for how many days, until AdWords becomes profitable.

Some of you are probably thinking, I can’t afford to waste a dime. If that’s true, then you shouldn’t be messing around with Google AdWords. You can find many other ways to advertise in the Internet marketing world, and many of them are free. Wait until you have some financial traction to start with Google AdWords, unless you have set a specific budget for that form of traffic.

Yet, let’s figure that you can spend something, though still not able to flush down hundreds of dollars per day. You have to come up with that figure based on your advertising budget for your Internet marketing business. Just visualize yourself taking a bill out of your pocket and stuffing it into the garbage disposal. What would that bill be? Is it $50 a day, or only $5 a day? It’s up to you. Whatever that amount is, set your daily AdWords budget at that level.

Remember, the lower the amount, the fewer the impressions you’ll get and the fewer potential click-throughs. You may not have enough potential to see your ad circulated enough to get clicks, and it may be hard to see how well your ad is doing. So, take that about, let’s just say it’s $20. You can waste $20 a day, but you only waste $5, right? So, that’s an extra $15 a day that you didn’t waste. For the next 7 days, raise your daily limit to $20 for the next 7 days, and see what happens.

You need to find a sweet spot, where your ad is being circulated and you’re getting clicks, and it takes time. You have to keep tweaking to make it profitable. If you don’t have Perry Marshall’s ebook, The Definitive Guide to AdWords, I’d encourage you to get it, and apply what you learn, too.

This may seem like a non-definitive answer, but it’s just the truth. Only spend what your Internet marketing business can afford and not a penny more. Once your campaign is working, you’re thrilled, and it could happen quickly, though it usually takes a while. It could take a year. That’s just the deal. It all depends on how quickly you’re willing to make changes and move on, and you can never get depressed or feeling negative about things. You have to move on.

That’s the key to success. You can never give up on something, and at the same time, you can’t afford to overextend your Internet Marketing business to the point where it goes under or you’re trying to pay off credit card debt because you didn’t understand the system. Use some conservative actions, and plan your AdWords campaigns with common sense.

Tellman Knudson, CEO of OvercomeEverything, Inc., is a master list builder and well-known for his List Building Club. Tellman teaches students how to build a successful online business. Create your successful business from his step-by-step videos at: https://www.sendaemailaday.com/lbc

To Your Success

List Pros

Rick Burdo

https://www.sendaemailaday.com

(Send a email aday to help out Our Veterans everyday)

Follow Me:

http://www.twitter.com/rickburdo